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Sony Vaio
Website & webservice design for Sony Japan

By Klaus L. Hougesen

We were contacted by Dentsu Japan to help them move Sony Vaio online from a high tech brand to a personal experience.

A completely new approach was chosen in collaboration with Dentsu and the website focuses exclusively on normal people, and how they use their Vaio Laptops in their daily lifecycle, we used notes and scrap material from the people interviewed as part of their stories.

  • Sony Vaio:  personal and engaging
  • Sony Vaio:  vaio logo
  • Sony Vaio:  website and the teacher content
  • Sony Vaio:  website and the personal story
  • Sony Vaio:  website and the personal story series